Why go global when you are only targeting local?
This one line has a significant meaning in the world of digital marketing, mainly, SEO. To understand it better, let’s take an example that for an “online food ordering website” that covers up a few locations in one city, it is completely worthless to promote it globally.
Here is when the term local SEO services play its role. Basically, Local SEO means optimizing and promoting your online business within specific geographic locations. Wondering how? Well, if you are a professional, then mere by taking help from the internet and learning the latest techniques and tricks in the field of SEO can help you do that.
However, if you have never ever heard of it, then you would be glad to know that there are many local SEO companies, such as Sarahbits, offering this service. Before you hire Sarahbits local SEO services, let’s understand how it can be fruitful for your e-business:
- Increases visibility
Having better visibility for your website is a must in today’s competitive digital world. Many kinds of research in the past clearly depict that around 97% of people go online to avail their nearby or local services and 95% of them don’t even consider visiting the second page of the search results. What does it mean? It shows that if your website is in the top 10 results, then only it will get the attention of your targeted customers.
And, optimizing your website using the local SEO services from a local SEO company can help you become visible in the SERP or search engine result pages.
- Outrank your competitors
As online shopping seems more convenient for people, 90% of the shoppers prefer it over traditional shopping. This reason is forcing the businesses to go online and have a business website for their customers. But, only 50% of the businesses are currently availing local SEO services, which mean you have the opportunity to stand out in the crowd and acquire the top ranks in the search engines.
- Delivers a higher conversion rate
The ultimate motive of any business is to convert their visitors into customers. But, if you keep on promoting your website in a city where you don’t offer your services, then it will all go in vain. Therefore, hire a local SEO company and get the best ROI from your online business.
- Makes your business easily searchable on Google Maps and other navigation applications
Since the local SEO services take geographical locations as its prime consideration, it becomes easy for your potential customers to locate your business. With Local SEO, you can get traffic directly from the customers in your targeted or service areas.
- Boosts up organic traffic
As aforementioned that the local SEO services increase visibility, it is obvious that it will increase traffic to your website. To understand this, let’s take an example. For example, when looking out for some beauty services in a particular area, around 99% of the customers prefer choosing from the first five results rather than turning over the other pages of the SERP and wasting their time. Local SEO services use such techniques and tricks that can make your website appear and stay on the top positions in the search engines.
If you too own an online business that targets local customers, the avail Sarahbits Local SEO services to get the most out of it.